Both are daily powders you stir up each morning, but they answer different questions. AG1 is foundational greens and gut support to fill nutritional gaps. Thunder Honey is no-added-caffeine energy and focus, built on full-clinical-dose mushrooms and a nootropic stack. Here is an honest, like-for-like breakdown.
A no-added-caffeine ritual built for energy, focus and longevity, not nutritional cover. Eleven actives at full clinical doses: dual-extracted fruiting-body mushrooms, NR as an NAD+ precursor, plus a real nootropic stack in a warm cacao base. You drink it for how the morning feels, not to tick a vitamin box.
A greens powder built around 75 vitamins, minerals, whole-food extracts and gut-support ingredients. It is designed as foundational daily nutrition, the insurance layer under your diet. It is genuinely comprehensive at that job, but it is not formulated to drive energy, focus or cognition.
Cordyceps and NR build cellular energy at the mitochondrial level, while Lion's Mane, CDP-Choline and L-Theanine support calm, sustained focus and Rhodiola buffers fatigue and stress. The result is a steady, no-crash lift, made without added caffeine. This is the entire point of the formula, not a side benefit.
AG1 is not engineered for energy or cognition, and does not claim to be. There are no functional mushrooms, no NAD+ precursor and no dedicated nootropics in the blend. Any lift you feel comes indirectly from correcting nutrient gaps, which is real but slow and non-specific.
Every active and its exact dose is printed on the front of the pouch. Each mushroom lands at a full 1,000mg of dual-extracted fruiting body, the clinical gram, with no hiding behind a 10:1 ratio. Every batch is third-party tested by Eurofins, so what is on the label is what is in the scoop.
AG1 discloses its full ingredient list but groups most of it inside proprietary blends, so the exact milligram of each of the 75 ingredients is not broken out. For a foundational greens product that matters less than for an active-driven one, but you cannot verify any single dose against the research.
A warm, rich cacao you genuinely look forward to, closer to a homemade hot chocolate than a supplement. Stirred into milk or water, it turns the morning dose into a moment rather than a chore. Taste is part of why people stay subscribed.
A grassy, green-apple-pineapple profile that genuinely divides people. Most users describe it as something to get down rather than to savour, and it is best served very cold. For many it is a means to an end, not a ritual you anticipate.
From 489 SEK/mo on the 3-month plan, which works out to roughly 16 SEK per morning. That includes a free glass bottle and scooper on your first order and free shipping, with the option to cancel anytime.
Roughly 1,050 SEK/mo on subscription, which makes it one of the more expensive greens powders on the market. The price reflects the breadth of ingredients, but it is a notable monthly commitment for a foundational nutrition product.
These two products are not really rivals, they are complements that people often confuse. If your goal is to cover nutritional gaps with a broad greens and gut-support base, AG1 does that job well and many people happily take both. But if what you actually want is no-added-caffeine energy, sharper focus and longevity support from active ingredients at full clinical doses, every milligram printed and Eurofins-tested, in a cacao ritual you look forward to, Thunder Honey is built for exactly that.